With the rapid development of domestic mobile Internet technology, the price of 799 Android smart phone systems that are appearing on the market, based on the Smartphone mobile Internet has become an irreversible trend. Relies on GPRS channels for mobile phone communication tool is user attention, many companies transferred to this market from other industries. For now, big "you" and dream brother "whirring" is such a pair from the online games industry compete all the way to mobile IM firm, who this product more attractive? The following is a journalist for an evaluation of these two products.
Grand ambition has always been King in the Internet, online games, video to literature to see his shadow, and are the top companies, which have launched, and also completed a grand "network Disney" of military presence in mobile terminal behavior.
China Mobile Industry Summit recently held in Chengdu, dream brother whirring for the public for the first time, the first batch of test users involved in the experience also made in the screening of low profile, as dream brother of innovation in a product, mode, IM and what are the characteristics?
Test equipment
Test model: HTC G7
Test systems: Android 2.2
First, the "you" the inheritance "Kiki" spirit
With had Grand "Kiki" and "has you" of user are does not difficult found, "has you" who inheritance with "Kiki" extreme simple of design concept, despite was on "has you" predecessor "Kiki" blatant of full Copy abroad of "Kik" scoffed at, but is not available denied, single of function more play free online games can will some function do extreme, also more easy entered subdivision market.
"You" 's main function is to send text messages, this icon from software Youni text messages can be seen, this is a specially designed place of the text messaging feature of IM software, very simple, is than mobile phone text messaging interface look good, support expressions sent.
1. alternative text messaging features
Online troubleshooting
As "has you" maximum of function, is SMS function, provides has good of interface, and added has expression, compared to G7 Shang since with of information function, reporter found "has you" such of function is is is difficult to meet user of demand, G7 originally of information tools on can sent recording, and pictures, and business card, and event, information, and these function "has you" are cannot provides, even non-intelligent phone sent MMS of function in "has you" Shang also was excluding, only in sent SMS consumption GPRS flow Shang has advantage.
Function point not too many highlights, but able to integrate traditional innovative product features, allowing users at the time of first use of a new product that can snap quickly discovers, and familiar with the various features are also very important. A product needs to wonder, it is not possible by swift. In the increasingly fierce market competition, the transmission speed of losing everything.
2. modify the message reminder sound
Enter the Setup, click on the "message to remind," to enter the sound list, the system comes with a variety of reminder sound effects, currently provided by the reminder sound is relatively simple, you cannot customize the sound somewhat unfortunately.
Triton
3. set the chat bubble color, shape
Enter settings, select "message bubble color" "message bubble shape", will pop up a dialog box (see figure), the modified result figure.
Has your small secretariat
The ability to customize chat interface features very good indeed, at the time of QQ topic launch a custom dialog box, I was happy every day a change, looking at the different background of the topic, it feels much better.
This functional grafted to a mobile phone, can to some extent improve the product's "interesting", attracts more users thought about various features of the product. This feature is "you" of the patent.
To summarize: "have you" alternative was originally powerful, information functions, was built on a simple feature, and the overall UI, personalization, no features on the basis of sex, education users are used to relying on the consumption of GPRS traffic only in the paper "free" text messaging, reporters think users are less likely to buy it. When a user consumes time to burn his own packages SMS, "you" how to attract users, satisfied users!
Second, the "whirr", all way to the community Console Games experience for users
Dream brother "whirring" from this version, features more personalization is not very sound, "you" have absolute advantage. But, in contrast, I prefer "whirring" sound in the function details.
1. no registration ? all for the shortcut
From the earliest Kik to the later m chat, tiny letters, float, and so Racing games on, all products must be registered, registration is available. M chat there are m talk, need micro-micro-letter signals, this very confused on the product experience, once you start does not remember your account, you must register again and add a contact, and micro-letter friends many are imported from QQ users, live with these strangers not intersection in mobile communication, there is always a sense of wrong do not fly.
For this reason, the "whirr" user settings "zero threshold" experience--as long as the phone can connect to the Internet, without having to login, you can enjoy group chat. Products from industry point of view, "whirring" innovative concept, has revolutionized the user experience.
In other words, the installation of a "whirring", you can invite your friends to form groups, enjoy "unlimited free MMS", group chat free.
2. based on the mobile phone contacts-chat-is to promote friendly relations
Certainly friends wonder "whirring why do not need to register? Do not register, whirr and how to identify each user ID? "
The answer is simple: because the whirring is based entirely on mobile phone contacts.
Cell phone number is the ID of every person. As a result, registered into a small threshold, a cross in the past, and this gives the user a very wonderful experience. Imagine that do not have to register, just established groups and just chat with friends, do not need to worry about because account admit friends (I often nicknamed admit Q friends, resulting in a lot of embarrassment).
Must be pointed out that, "whirring" choose "mobile phone contacts", "without landing" there are deep emotional reasons--cell phone friends in your address book is our most stable, most closely connected to a layer in the network. The relationship including our families, childhood sweethearts who grew up together since childhood, loose end of the world's students, and so on. Relative to the virtual universal network, QQ, I can find more of a sense of belonging, mutual concerns more closely. Therefore, the Group made up of these people will become more stable, more irreplaceable.
User login
3. share side stories
Different Yu now of micro-letter, software, "whirring" has more directly of community function, from "whirring" of interface does not difficult see, with most close of relationship layer for share is this paragraph software of highlights, "whirring" independent out of share software can let share became more timely and convenient, imagine Xia, with a seconds does not to of time took Xia around of anecdotes, share to own of friends is how convenient of communication, to know many wonderful of moments is slightly all is gone, on this view, "whirring" of user experience more of good. (Bottom)
My space
4. the mysterious "whirring" community
Was looks forward to of is "whirring" Shang also has a community, can see own of fans and concern, content, regret of is this block function temporarily no open, but can foreseen of is, "whirring" has more perfect of vision planning, unknown of mystery function also will to user brings more surprise, on this view, "whirring" of mystery with Apple always launched concept publicity video is a bit similar, "whirring" can brings like Apple as of surprise, let we wait 's!
5. barrier-free groups
Mobile phone contacts do not have to install "whirring" or join groups, participate in group discussions.
Similar mobile phone application can only invite contacts, waits for the other groups could be invited only after installation. "Whirring" without the other installation, can be invited into the best Horror games group to participate in the discussion. This feature solves the users after installation, "no one played" awkward.
Group chat
To summarize: "whirring" Although the main function of short free group chat, MMS, but seen from a differentiated design innovation, "whirring" chatting more convenient, faster, share function design also strengthened community functions, so that users have better viscosity. While "whirring" mysterious community features worth users waiting for excavation, after all, the first ones to people, you always got the unexpected Harvest.
